Web design is like any other career in that designers can advance if they expand their skill sets as they go. When building websites, for instance, there are many aspects to consider in creating something that visitors and buyers want to use every day. In this guide is a look at some tips and tricks to build a user-friendly, easy-to-navigate website.
Offer a Comprehensive Experience
According to a recent study, closure after a question or order submission can greatly increase a user’s satisfaction with the online experience. Providing a comprehensive experience is as easy as telling the user that they’ve finished the process and don’t have to do anything else. To take things further, the designer can include information on what to expect in the future.
Build From the End-User’s Perspective
Designers should put themselves in the end user’s position. How do people use the site? What information are they looking for? Put this information on the site’s front page in an attractive, non-overwhelming way. For instance, if most users log in before browsing, consider offering a faster login option. If most people come to the site to get operational hours or contact information, add a sidebar to the page.
Make Things Fun
While an end user may enjoy the ease and convenience of doing things online, they still want to identify with the business or connect with someone. By infusing the company’s culture into the website, designers can give end users the connections they want and keep them on the site longer. Consider using the corporate logo on each page, and allow users to interact with the website.
Make the Site Mobile-Responsive
It’s important to consider how sites translate for those accessing them from mobile devices. Most of today’s online shoppers use tablets and smartphones to get things done, which means that web pages are viewed on smaller screens. If the user has to repeatedly reposition the frame to get where they need to go, they’re likely to go somewhere else.
With the tips in this guide, designers will have more of the knowledge they need to build a user-friendly website. It all boils down to a few simple concepts: build the site for its end users, consider their preferences, and think about how they use the site. When these things are considered, designs can be successful from the beginning. Visit https://www.facebook.com/joekashurba/ for more quick design tips.